Consumers can expect lamb prices to remain high while a shortage of workers puts pressure on abattoirs to keep up with demand. With nearly 70 vacant positions, due to a country-wide labour shortage, it means GMP is processing 1,000 fewer lambs a day, cutting production by a quarter. CEO, Will Barton, hoped the ag visa would see workers arrive soon

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GMP’s world-first tech will change the way farmers are paid for lamb and how consumers choose their meat. The technology was accredited by red meat industry peak body AUS-MEAT in November, and it is now hoped it can be adopted by other abattoirs across the country.

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A move towards value-based marketing is seeing GMP reap the profits 10 months on from the introduction of a world-first lamb grid that pays producers on lean meat yield, weight and intramuscular fat. We introduced the grid last May, offering a 50 cents-a-kilogram premium for lambs with an intramuscular fat measurement of 5 per cent or higher.

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CEO Will Barton talks to Robert Herrmann from Mecardo on the podcast series, Commodity Conversations, about the forecast for Spring lamb, processing sector capacity and labour constraints as well as who is growing the best lambs for our new brand, Gundagai Lamb.

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GMP is excited to partner with AMPC and MEQ Probe because they are focused and aligned with us on the commercialisation of the product. GMP uses the intramuscular fat measurements provided by the MEQ Probe to identify premium lamb for our new Gundagai Lamb brand and unlock new export markets.

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CEO Will Barton talks to Robert Herrmann from Mecardo on the podcast series, Commodity Conversations, about the forecast for Spring lamb, processing sector capacity and labour constraints as well as who is growing the best lambs for our new brand, Gundagai Lamb.

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For NSW producers Leo and Vanessa Herbert, GMP’s world-first lamb grid paying producers on lean meat yield, weight and intramuscular fat is a natural progression for the industry.

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Sheep Producers Australia welcomes GMP’s launch of the world-first meat yield and IMF lamb grid and paying producers on lean meat yield, weight, intramuscular fat, and providing feedback on animal health at an individual carcase level last week.

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GMP launches world’s first lamb grid, paying producers on lean meat yield, weight and intramuscular fat, with feedback on animal health at an individual carcase level.

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